An emotional experience when investing
The investment world has moved from a mindset focused on profitability and risk to one centred on profitability, risk and impact. The sustainability of the destination of capital has been integrated as an additional investment variable.
The investment experience, however, is still designed just from a perspective of profitability. People who want to invest and have an impact at the same time are confronted with sustainability risk analyses, certifications and ESG ratings that are far removed from their intention and their idea of what actual impact means.
Thanks to Kiri, investors will be able to ensure that their money goes to companies where impact is at the heart of their business model and actually know the contribution to the world they have made with their investment.